Welcome to Direct Experiment (“Company,” “we,” “us,” or “our”). These Terms and Conditions (“Terms”) govern your access to and use of our A/B testing software as a service (the “Service”). By using the Service, you agree to these Terms. If you do not agree, do not use the Service.

1. Definitions

1.1. Activity

“Activity” refers to any action taken by users or customers on their website or application that is monitored or influenced by the Service. This can include clicks, page views, conversions, and other measurable interactions.

1.2. Experience

“Experience” refers to a specific version of a webpage, application, or element that is being tested against another version within a test. Experiences are created to assess user engagement and conversion rates.

1.3. Test

“Test” refers to the process of comparing two or more experiences to determine which performs better regarding user engagement, conversion rates, or other specified metrics. Tests can include A/B tests, multivariate tests, and other experimental methodologies.

1.4. Monthly Tracked User (MTU)

“MTU” refers to the total number of unique users tracked by the Service within a calendar month. This metric is crucial for billing purposes and measuring user engagement with the Service.

2. Acceptance of Terms

By accessing or using our Service, you acknowledge that you have read, understood, and agree to be bound by these Terms. You represent and warrant that you have the legal authority to accept these Terms on behalf of yourself or the entity you represent.

3. Use of the Service

3.1. Eligibility

You must be at least 18 years old to use the Service. By using the Service, you represent that you meet this requirement.

3.2. Account Creation

To access certain features of the Service, you must create an account. You agree to provide accurate, current, and complete information during the registration process and to update such information to keep it accurate, current, and complete.

3.3. Account Security

You are responsible for safeguarding your account and are fully responsible for all activities that occur under your account. You agree to notify us immediately of any unauthorized use of your account or any other breach of security.

4. Subscription and Payment

4.1. Subscription Plans

We offer various subscription plans based on the number of MTUs tracked and features included. Detailed information about our subscription plans can be found on our website.

4.2. Payment Terms

You agree to pay all fees associated with your chosen subscription plan. Payments are due in advance and are non-refundable.

4.3. Changes to Fees

We reserve the right to change our fees at any time, provided that any changes will not take effect until the end of your current subscription period.

5. User Responsibilities

5.1. Prohibited Activities

You agree not to engage in any of the following prohibited activities:

• Use the Service for any unlawful purpose.
• Attempt to gain unauthorized access to the Service or its related systems or networks.
• Transmit any viruses, malware, or harmful code.
• Interfere with or disrupt the security, integrity, or performance of the Service.

5.2. Data Ownership

You retain all rights to your data. By using the Service, you grant us a non-exclusive, worldwide, royalty-free license to use, reproduce, and display your data solely for the purpose of providing the Service.

6. Intellectual Property

6.1. Ownership

All intellectual property rights in the Service, including software, algorithms, and documentation, are owned by the Company. You are granted a limited, non-exclusive, non-transferable license to use the Service in accordance with these Terms.

6.2. User Content

You are responsible for any content you create or upload while using the Service. You grant us a license to use, modify, and publish your content solely for the purposes of providing the Service.

7. Disclaimers and Limitations of Liability

7.1. Disclaimer of Warranties

The Service is provided “as is” and “as available” without any warranties of any kind, either express or implied. We do not warrant that the Service will be uninterrupted, secure, or error-free.

7.2. Limitation of Liability

To the fullest extent permitted by law, the Company shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or related to your use of the Service.

8. Termination

8.1. Termination by You

You may terminate your subscription at any time by following the cancellation instructions provided on our website.

8.2. Termination by Us

We reserve the right to suspend or terminate your access to the Service if you violate these Terms or if we believe it is necessary to protect the integrity or security of the Service.

9. Governing Law

These Terms shall be governed by and construed in accordance with the laws of [Your Jurisdiction], without regard to its conflict of law principles.

10. Changes to Terms

We may modify these Terms from time to time. We will notify you of any changes by posting the new Terms on our website. Your continued use of the Service after the posting of changes constitutes your acceptance of such changes.

11. Contact Information

If you have any questions about these Terms, please contact us at:

Direct Experiment
Email:support@directexperiment.com
Address:Ashok Nagar, Prayagraj UP(211001)